El jardĂn de los senderos
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An Exclusive Presentation for Our South American Growers
Presentation in Spanish
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Join us for an insightful event where Mayesh unveils its vision for the future of the U.S. floral market and why we believe Open-Cut Flowers represents one of the most significant trends in decades. Learn how this approach will shape the industry and create new opportunities for wholesalers, growers, and floral designers alike.
This is a must-attend event for post-harvest managers, head agronomists, and sales teams looking to align with Mayesh’s needs and expectations while gaining valuable scientific and market-driven insights.
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Reserve Your SpotEvent Highlights
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Opening Address
Patrick Dahlson, CEO, Mayesh
The Science Behind Open-Cut Flowers
How open-cut blooms offer advantages for both designers and growers.
Speaker: Steve Daum, Smithers/Oasis-Floralife
The Mayesh Perspective
Why a more mature cut stage aligns with our customers' work habits, expectations, and design considerations.
Speaker: David Dahlson, New Product Development/Flower Specialist, Mayesh Wholesale
Floral Design in Action
Live demonstration and practical applications of open-cut flowers in high-end floral design.
Speaker: Veronica Cicero, Owner & Visionary, Anthology Co.
Join us in Quito!Â
Date:Â
Wednesday, May 28
Time:
 2-6 pm
Location:
E.B. Hotel, Tababela, Ecuador - situated close to the airport
Patrick Dahlson
Mayesh Wholesale
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 As CEO of Mayesh Wholesale Florist since 1985, Patrick Dahlson has been the driving force behind the company’s growth, innovation, and commitment to high-end novelty flowers. From the beginning, he recognized the importance of sourcing unique, premium blooms and building a strong community within the floral industry. His leadership has shaped Mayesh into a leading wholesaler, always looking ahead—once declaring that “the first flower grown on the moon will be on Mayesh’s floors.” A dedicated industry advocate, Patrick’s passion for flowers and people continues to fuel Mayesh’s evolution, ensuring it remains at the forefront of floral excellence.
David Dahlson
Mayesh Wholesale
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Steve Baum
FloralifeÂ
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Steve Daum, Director of Superflor Technologies at Floralife®, has worked in floral production and cut flower postharvest care & handling for over 37 years. Steve worked as a grower in Latin America and managed the Quality Control Department for Condor Farms. He received his education in Ornamental Horticulture from the University of Florida and M.B.A. in International Business Trade and Finance from St. Thomas University. Steve has conducted many seminars on care & handling in both the United States and internationally. Steve won the PMA Marketer of the Year for 2002. Currently on the Floral PMA Board.
Veronica Cicero
Anthology Co.
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Special Accommodation Offer
We're pleased to offer a special discounted rate at the EB Hotel exclusively for event attendees. Stay from Tuesday, May 27th through Friday, May 30th for only $95.00 per night plus tax.
To book your room at this special rate, please visit (use code, MAYESH, when booking):
https://reservations.travelclick.com/103845?RatePlanId=9959708
We look forward to seeing you at the event!
